What Is the Most Challenging Part of Developing Smart Products? Taixin Provides the Answer at the China International SME Fair

Approved by the State Council and organized by the Ministry of Industry and Information Technology, the SME Expo was founded in 2004 and permanently established in Guangzhou. It is the highest-level and largest international event for small and medium-sized enterprises in the Asia-Pacific. “See the big picture through the small, and explore the world through the expo” has been its guiding principle for more than two decades.

Participating companies must be selected through multiple rounds of screening by the organizers and provincial and municipal authorities, with specialized, sophisticated, distinctive, and innovative enterprises representing an important segment.

Why was Taixin selected?

Zhuhai Taixin Semiconductor is one of the companies invited to participate this year. Its ability to stand out through multiple rounds of screening stems from its long-standing focus on AIoT chip design.

National-level specialized, sophisticated, distinctive, and innovative “Key Little Giants” occupy the top tier of the development system for specialized, sophisticated, distinctive, and innovative enterprises. Selected from among tens of thousands of SMEs, “Little Giants” are already outstanding performers, while only a small number earn the “Key” designation. Taixin is one of the few chip design companies in Zhuhai to receive this recognition. It was also previously named a “China IC Unicorn” and has won the “China Chip” Outstanding Product Award twice. From AIoT chip design to a full-stack portfolio spanning wireless connectivity, audio and video sensing, and edge-side AI, Taixin’s selection is supported by its sustained accumulation of mass-produced chips and real-world applications.

Why should a company that develops foundational chips appear at an SME expo? Because chips are precisely the part of the value chain that is most difficult for SMEs to access—and Taixin’s goal is to lower the barriers to this part of the process.

Explore connectivity and sensing solutions in one stop at the booth

Make chips smaller and more specialized, enabling SMEs to afford AI

Zhuhai Taixin Semiconductor Co., Ltd. was established in November 2016. It is a national-level specialized and sophisticated enterprise that produces new and unique products, recognized as a “Key Little Giant,” specializing in chip design for the AIoT sector. The company has also been named to the “China IC Unicorn” list. With its outstanding technical capabilities, the company’s products have twice received the prestigious “China Chip” industry honor.

The company has focused on core wireless communications and audio and video processing technologies, with comprehensive in-house R&D capabilities spanning baseband, protocol stacks, and RF circuits. As one of the first companies worldwide to achieve mass production of Wi-Fi HaLowTMchips, Taixin has established a first-mover advantage in long-range IoT applications through their exceptional penetration and ultra-low power consumption. At the same time, the company pioneered audio and video SoC chips integrating SparkLink technology. With low latency and strong interference resistance, these chips comprehensively empower cutting-edge audio and video applications, including AI glasses, high-definition drone video transmission, and video doorbells.

In terms of technology strategy, the company has taken a forward-looking approach by developing LTE Cat.1 chips, further strengthening its mid-speed IoT technology portfolio and successfully establishing a dual-technology platform driven by “wireless + cellular.” Its product portfolio comprehensively covers ultra-long-range, low-power, multi-protocol integration, and complex industrial-grade applications. These products are widely deployed across diverse fields, including consumer electronics, security and surveillance, smart homes, embodied robotics, connected vehicles, and the Industrial Internet, and have earned recognition from numerous leading customers, including Hikvision, with shipments already reaching mass-production volumes.

As an active contributor to the industry ecosystem, Taixin Semiconductor is a full member of the Wi-Fi Alliance, SparkLink Alliance, Wi-SUN Alliance, and RISC-V International. Looking ahead, the company will continue to uphold its corporate culture of “Diligence, Innovation, Pragmatism, and Growth.” Through continuous technological innovation and application expansion, Taixin will provide global customers with high-performance, stable, reliable, and cost-effective one-stop AIoT chips and solutions, contributing to the thriving development of the era of intelligent connectivity for everything.